Pernilla Wahlgren who now blog’s at http://modernmom.se/ is one of Sweden’s most famous bloggers. Big in Sweden means the blog has more than 200.000 readers, maybe not so much compared to China’s most popular blogger Han Han who has hundreds of million readers, though for Swedish standards 200.000 is quite high.
In the blog Pernilla writes about a modern, Swedish moms ordinary or not so ordinary life and is a role model for some of her followers. Plenty of other high profile women are also guest blogging at the site.